Tag: planning

How to transform your inauguration in an event

You spent time and money into the opening of an activity, you passed unscathed a jungle of bureaucratic demands, an odyssey of restructuring and supply contracts… And now you arrived at the inauguration day. The real work starts now.

In the first month of life, in fact, a new business forms the basis of his reputation: the choices made at this stage will affect the future of the whole enterprise.

The opening of your activity is not only a necessary step before you start to work seriously, it is a fundamental and irreplaceable element in the promotion of your business.

Here are five ideas to make it memorable.

  1. The rules of good neighbourliness


Make sure that the opening will serve to reinforce the good neighbourly relations with residents and other merchants of your way.

If possible, transform everything into an event with music and drink in the street, but, if your location does not allow it, remember to personally invite other traders in the area and generally make sure that their businesses can benefit from the traffic generated from your inauguration.

  1. Pictures or it did not happen


Invest in a good photographer. Of course, an Instagram filter can do wonders, but it can not compete with a professional photo shoot, which also remains visible long after the event on your website or on your Facebook page.

There’s no sandwiches tray photographed with the smartphone that can compete with a well post-produced photo of your guests enjoying the event with a good glass of white wine.

  1. Special moments streaming


Until recently, the online streaming option was available only in front of substantial budget. Today, thanks to Periscope and other similar platforms, a smartphone connected to internet can provide to a real live session.

Focus on something that really captures the attention of your potential audience, such as music or entertainment gadgets as gifts (see point 4).

  1. All customers are special


But those who are at the opening event are more, so prove it with a small gift to each one.

Put in your budget, among the promotional investments, a number of discount vouchers, gadgets or coupons, to give to your attendees.

This is the best way to capitalize on the enthusiasm of the event and start building a loyal customer base and a good reputation for your business.

  1. The difference between the opening event and the school party…


… It’s all in the buffet. Forget all the garden tables, glasses and plastic bottles and sandwiches tray. Invest instead in a small but high-quality catering, presented with elegance, and in some decoration suited to the spirit of your business.

How Much Food To Order For An Event – Part 1

How Much Food To Order For An Event – Part 1

Food is one of the most important aspects of event planning, and like it or not, everyone always remembers the food served at an event and they’ll continue to talk about how good (or bad) it was.


Food and beverage often takes up the largest portion of your event budget, sometimes averaging 40%, and often tells you whether or not your client can afford a buffet, passed hors d’oeuvres, food stations or a sit down dinner.


Whether you’re planning an event for 10 people or 1000, it’s important to find the right caterer to join your team because they help make or break your event, but it’s up to you to know and understand how much food to order for your guests and to work with the caterer when deciding what’s appropriate for your event and your client’s needs.



So, before you start calling reputable caterers in your area, there are 6 questions to ask yourself before getting started:


How do you choose the date of an event?

How do you choose the date of an event?

This article will explain how you choose the date of an event in minutes using common sense and new technologies.
When organizing an event, one of the most delicate step is choosing the date that will be held.




When you are organizing the event, you think that your meeting will be very important. Unfortunately, the guests do not always think the same way. For them, your event is one of many who are invited.
So to avoid standing alone in the meeting room, you should choose the date after you’ve made 3 simple questions.

On what day of the week you want to organize your meeting?

While it is a professional meeting, it is best not to propose it on Sunday.
People that day want to dedicate themselves to the family and their hobbies. On the other side, the association meetings are held almost obligatory on Saturdays and Sundays.
During the week, most people do not have the opportunity to participate because of the work.

In which period of the year?

There are some months when people are more engaged. Of course you have to understand what are based on the target to which you refer. If you work with the lifeguards, for example,

avoid to involve them in the period of August because it probably will all guard the beaches. If you organize the union meeting of Santas, keep her in December otherwise nobody will come!

Is there any other event in that period?

It seems obvious, but many people organize their meetings in conjunction of events almost identical a few kilometres away! You avoid making this mistake. Rather than compete with other events within your industry and risk losing, be smart and organize them in another period!

Now that we have dusted off these common sense tips, you’re ready to know the solution of all problems related to the choice of the date of an event.


Yes, Internet has arrived in the meeting planning industry and offers tools to choose the date of an event:

Time Bridge

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The first step to use the service is to connect through your Google account; it is recommended you sync the app with your Google Calendar and to begin to choose the date for the event Just click on the link that says Schedule a meeting.

You will see a calendar where you will need to highlight the dates you want to propose to your meeting. You can choose different time dimensions.
The app is so detailed that you can even decide the exact hour of the day to be committed in the event.

This makes Time Bridge a valuable service for organizing business meetings.

So with this simple service with the participants you can choose the date and time of a meeting from a maximum of five alternatives.
Now invite the participants, who are not obliged to subscribe to the service. They can access freely, just send them an email invitation by filling in a standardized form.

When your guests decide a date among those proposed by you, this will be confirmed by email and will give the opportunity to all participants to put it comfortably in their digital calendars like Google Calendar, Apple iCal or Outlook.



As Time Bridge, its purpose is to find a common date to organize an event.

The operation is really easy, as well as the inscription. The organizer can subscribe to the service through social networks, for example with your Facebook profile.
At this point, simply click on an event button program and the procedure will be led.

You must fill out a form with the event name, description and personal data.
You will see a digital calendar where you have to select a different date or date range of eligible candidates for the event.
At this point follow the wizard to obtain a link to share with aspiring participants.

In fact there are no limits in the number of dates to choose from, so it’s a perfect solution for those of you arrange a meeting with ideas very confused. The results of the vote will be automatically displayed in a calendar to guide the operator to have a democratic choice of the date.

The software is also online in Italian and it’s free. The only price to pay is a bit of advertising. For those who want more there are also paid versions without advertising and with additional features.