The event planning industry is host to numerous job titles and job descriptions. Event planner. Meeting Planner. Event Coordinator. Convention Planner. Event manager. The list seems endless. As the industry grows, so does the list of job functions. While job growth is always a good thing, the range of event planning job functions and event management job titles can be confusing to those starting out in the industry.
It is equally frustrating for seasoned professionals faced with clients who misunderstand the services offered.
“Event management” and “event planning” are frequently tossed around interchangeably even though they are two very different things. Quite simply, planning and managing are not the same. While the skill sets of these two functions do overlap, they are two distinct functions. It creates problems for those dealing with clients who mistakenly think they need an event manager when what they need is an event planner. And for those clients who are under the impression that all event managers also handle event planning. So let’s clear up the confusion because it is important that you and your clients have the same understanding.
Let’s start with event planning. The key operative word here is planning. All events – from bridal showers to milestone birthday celebrations to big corporate gatherings – begin with a plan of some sort.
The initial discussions with clients regarding event ideas, themes, desirable dates and budget guidelines are all part of the event planning process.
Event planning starts at the beginning, from the very early stages of concept and continues all the way until the actual event takes place. And, honestly, for a few weeks after the event as event planners wrap up details and handle follow-up items.
Event planning involves working closely with the client to design an event that reflects the client’s vision of the gathering and meets the event’s objective. Clients who hire an event planner hire someone to plan all aspects of the event, including the related details and action items, and to see that event through until its completion.
Event planning responsibilities can include but are not limited to:
Event planning is everything that goes into putting together an event. This function falls under the larger umbrella of event management.
Every type of event is made up of numerous parts that fit together like pieces of a puzzle. All of those pieces ultimately come together to create an event. Successful events have all of those related pieces coming together at the right time and the right place, smoothly and efficiently and according to plan. This process is called event management. It is, in simple terms, project management of the event itself.
Event management involves creating, coordinating and managing all the different components of an event as well as the teams of people responsible for each aspect. Some aspects of event management may include but are not limited to:
Defining these two functions is challenging because, not only are they closely related, the responsibilities often overlap. Individual event planners may offer event management services, and event managers may also offer event planning.
It all depends on the individual planner or corporate event management team, the venue, and the event itself.
It is important to understand the differences between the two and to determine which services you will provide. For example; If you offer event planning services for a large-scale event, you will work with an event manager who will coordinate your services with those of the catering manager, the audiovisual team, etc. Define your role and the services you will provide and clearly communicate these to prospective clients to avoid any confusion during the planning process.
Molte novità hanno profondamente modificato negli ultimi 2 anni il ruolo della anatomia patologica e dell’anatomopatologo in ambito di uropatologia. Una corretta definizione istopatologica e in alcuni casi molecolare è essenziale per consentire al clinico una corretta impostazione terapeutica e ciò è particolarmente importante nella situazione attuale in cui si rendono disponibili nuove tecnologie e nuovi farmaci.
Il patologo è determinante in questo processo purché acquisisca e mantenga un puntuale aggiornamento in grado di consentirgli di formulare diagnosi e categorizzazioni con la precisione richiesta dalla clinica
Il corso si propone si fornire anche con esercitazioni pratiche (slide seminar) gli ultimi aggiornamenti riguardante la patologia dei tumori della prostata, della vescica e del testicolo.
Figure accreditate: medico specialista in anatomia-patologica
Twenty years of knowledge, experience and market expertise have led Fedra Congressi to the forefront of global conference management and to becoming one of the Italian’s leading Professional Conference Organizers (PCOs). For the past two decades, Fedra has established and maintained its winning reputation as a global meeting and association management provider.
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Embriologia come storia di evoluzione di una specie. Embriologia come interpretazione
dinamica della Anatomia Umana. Embriologia come razionale della Anatomia
Chirurgica. Embriologia come esemplificazione della tecnica chirurgica. Embriologia
come interpretazione delle vie di diffusione neoplastica.
Di tutto ciò si discuterà nell’ambito del Workshop per capire quanto questi concetti
siano solo delle idee astratte o quanto rappresentino un nuovo modo di affrontare
vecchi problemi. Il tutto con un confronto continuo tra Embriologia, Anatomia Chirurgia
e Chirurgia grazie ad una live surgery continua che si svolgerà in contemporanea con
l’attività teorica.
Il corso sarà infatti strutturato in:
Hot Topic Lectures. Le letture magistrali affronteranno le problematiche emergenti
della chirurgia mininvasiva in ginecologia oncologica ed introdurranno le sessioni di
live surgery. Verrà dimostrato come l’anatomia chirurgica segua piani embriologici ben
definiti, la cui conoscenza permette una migliore applicazione delle tecniche chirurgiche.
Live Surgery.Verranno effettuati interventi in diretta utilizzando le tecniche più
avanzate di chirurgia mininvasiva nella stadiazione chirurgica dei principali tumori
ginecologici.
Crossfire Debate alla moviola. Gli interventi saranno successivamente
riesaminati alla moviola e commentati da un panel di esperti.
Materiale didattico. Chiunque ne farà richiesta riceverà i filmati
degli interventi su supporto DVD.
You spent time and money into the opening of an activity, you passed unscathed a jungle of bureaucratic demands, an odyssey of restructuring and supply contracts… And now you arrived at the inauguration day. The real work starts now.
In the first month of life, in fact, a new business forms the basis of his reputation: the choices made at this stage will affect the future of the whole enterprise.
The opening of your activity is not only a necessary step before you start to work seriously, it is a fundamental and irreplaceable element in the promotion of your business.
Here are five ideas to make it memorable.
Make sure that the opening will serve to reinforce the good neighbourly relations with residents and other merchants of your way.
If possible, transform everything into an event with music and drink in the street, but, if your location does not allow it, remember to personally invite other traders in the area and generally make sure that their businesses can benefit from the traffic generated from your inauguration.
Invest in a good photographer. Of course, an Instagram filter can do wonders, but it can not compete with a professional photo shoot, which also remains visible long after the event on your website or on your Facebook page.
There’s no sandwiches tray photographed with the smartphone that can compete with a well post-produced photo of your guests enjoying the event with a good glass of white wine.
Until recently, the online streaming option was available only in front of substantial budget. Today, thanks to Periscope and other similar platforms, a smartphone connected to internet can provide to a real live session.
Focus on something that really captures the attention of your potential audience, such as music or entertainment gadgets as gifts (see point 4).
But those who are at the opening event are more, so prove it with a small gift to each one.
Put in your budget, among the promotional investments, a number of discount vouchers, gadgets or coupons, to give to your attendees.
This is the best way to capitalize on the enthusiasm of the event and start building a loyal customer base and a good reputation for your business.
… It’s all in the buffet. Forget all the garden tables, glasses and plastic bottles and sandwiches tray. Invest instead in a small but high-quality catering, presented with elegance, and in some decoration suited to the spirit of your business.
Do you believe that events are the future? More importantly do your clients understand?
The importance of retaining a human connection externally with customers and clients and internally with staff and stakeholders, cannot be overstated. And successful connection is all about conversation, mutual understanding, and appreciation which all equals, you guessed it: Engagement.
Engagement is about adding value, building trust, and driving commitment. In doing so, brands and business are able to move their audiences from passive indifference to active participation.
It’s about creating authentic and meaningful interactions between people and the products and services with whom they choose to spend their valuable time. It’s no surprise to learn that the deepest connections between audiences and brands are formed through a process that takes people from watching and thinking, to feeling and doing.
Active participation at a personal level with a brand is key to establishing value and a lasting bond. So we need to get personal, get real, and start an authentic dialogue.
Engagement isn’t just about clicking on ads and responding to sales promotions.
Instead, we need to move away from social networking and focus on being social net worth kings – championing genuine, real connections and relationships with customers over just sticking something before them and asking them to care.
Reclaiming the people from the numbers, figures and follower counts. Because the human element that is missing from social media is experience. Real-life interaction and participation is comparable to none – and is the greatest marketing tool you could ever want or need.
That’s precisely what makes events so important. Events create the emotional energy behind the sale, the human experience element.
And no-one at all, including those in procurement, really choose a logical sales choice. They make emotional ones – buying ideas. People don’t buy what you do, they buy why you do it, and the only way to truly engage people with that why, is to offer them a direct, human experience of your brand in real life.
Of course, there are still those who might think that the live experience is the soft option. But to do so is to miss the bigger picture. It’s only when we visit a live event that we start to understand what a brand feels like, and how it behaves.
Every touchpoint or element has been designed to represent the brand, allowing for rich, immersive and powerful engagement from start to finish. And it all begins with an understanding of the consumer’s world. Rather than telling audiences that we’re interested in the same things they are, we’re proving it – like I said, people don’t buy what you do, they buy why you do it.
Events build emotional energy which is the most important facet of human connection, which therefore creates engagement and ultimately generates sales and ensures growth.
Online, no real thought or effort has to go into communicating any more, and it’s the same with the way brands operate online. With an increase in the ease of communication, there’s a decrease in what it actually means – making the individual feel important.
Humans are emotional beings and so the key to growth is generating an ethos and culture that is emotionally-driven that it allows consumers to become invested in why we do what we do. And that’s something that cannot be imitated, achieved only from real face-to-face human interaction.
And what better way to connect with people than a bit of a party, right? That’s why events will always be integral to the success of businesses, brands, and retaining the loyalty of those who believe in them.
In general, here are the main food types to include in your plans when you want to have a productive day:
Fresh fruits
Fresh vegetables
Healthy fats (avocado, olive oil, grass-fed butter, almond butter, walnuts, macadamia nuts, etc.)
Proteins
There are some things you should generally try to avoid when eating to have a productive day at work, including:
Eggs are great for building up your brain power. Incorporating grains is also good for longer bursts of energy, so oatmeal would also be a nice, energetic choice.
Serve plenty of healthy proteins—chicken being one of the best. If you have vegetarians to serve as well, beans are a great substitute for meat-based protein.
Also always serve salad and vegetables and incorporate healthy fats somewhere in your meal—remember, those can include avocado, olive oil, many types of nuts (almonds, walnuts, macadamia nuts…) and a ton more.
When you have long days full of meetings, conferences and workshops, getting a really healthy, powerful meal is important. However, what you serve as snacks in between meals is just as crucial to maintaining the energy required for a productive day.
Some snacks for your next meeting could be:
These are packed with good energy to boost brain power.
Eating the right food plays a vital part in determining how you will feel each day. There are other factors, though, that are important to consider when planning for such a long day of meetings and conferences.
For many people, time is an enemy. We race against the clock to finish assignments and meet deadlines.
The Pomodoro Technique teaches you to work with time, instead of struggling against it.
A revolutionary time management system, it is at once deceptively simple to learn and life-changing to use.
Here is what makes it so unique:
