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How To Use Lighting Creatively

Posted on 31 Ottobre 201618 Luglio 2017 by Fedra

Lighting is an important element to consider when planning special events and ceremonies.

Lighting can be colorful or white, static or dynamic, focused or fill a room. And it can be serve a host of purposes, such as setting the mood and creating a distinct atmosphere, highlighting event features and culinary displays as well as cuing speakers and presentations.

Colorful Uplighting

Uplighting can add depth and visual interest to any meeting space. Consider using colored uplighting that plays into the event’s theme.

Illuminated Bar

Highlight a beverage display, like this full bar and cocktail lineup, by placing it on LED glass. The lighting draws attention to the display and gives it a unique look.

Dynamic Gobo Lighting

Lighting doesn’t have to be static. Using gobos (precut etched patterns made from glass or metal), you can project dynamic lighting onto the walls of the space to add visual excitement and movement to a celebratory or social gathering.

Logo in Lights

Use a gobo to display the company or event logo. Putting it in lights is a dramatic way to keep the brand top-of-mind throughout the event.

Spotlighting

Shift attendees’ focus to speakers or guests of honor with spotlighting. Spotlights also can be used to light stages, runways and aisles.

Indoor vs Outdoor Venues: Which is More Sustainable?

Posted on 28 Ottobre 201618 Luglio 2017 by Fedra

When you’re planning any kind of event, a big question is always where the venue should be. After all, the venue can have a huge impact on the overall experience of your attendees. The shift from an indoor to an outdoor venue can make all the difference, even when it comes to making your event more sustainable.

Energy Use

You may not often think about how sustainable an event is based on whether it takes place inside or outside but there certainly are some environmental factors to consider. If your event takes place outside during the day, for instance, you can say goodbye to lighting! On a bright day, the sun will provide all the natural light you can ever need. As for heating/cooling, simply dress for the weather!

Of course, energy usage is nullified somewhat if your indoor venue happens to use renewable energy sources such as solar photovoltaic panels. Many indoor venues do focus on being more environmentally conscious and make an effort to reduce their environmental impact.

Transportation

Indoor venues also have the added benefit of being closer to busier urban areas, making access to public transit easier and reducing travel times. Large outdoor venues can often be located much further from urban centres in order to preserve the natural scenery, meaning your attendees are going to have to increase their travel and subsequent carbon footprint in order to get there. As mentioned before, travel often has the largest impact on an event’s carbon footprint. Whether your venue is indoor or outdoor, you can reduce carbon emissions choosing your venue by proximity to public transit.

Waste Management

One major challenge you may face if you choose an outdoor venue is the problem of event waste management. In general, people just seem to be more considerate about not littering when they are indoors.

If you’re planning a large outdoor event – be it a music, food or street festival – you already know how waste management can present a big headache.

For events with restricted access grounds, you have a lot more control on the waste management front. For walk-up events with a security perimeter, for instance, you can prevent certain types of waste (e.g. plastic water bottles) from entering the grounds. The benefit here is that you have a much better grasp on the kind of waste that you’ll be dealing with.

Young women picking up bottles after a festivalhttp://195.154.178.81/DATA/shoots/ic_782678.jpg

Indoor vs. Outdoor Venue

When choosing an indoor or outdoor venue, you are the only one who knows details such as attendance, time of year, and budget. Either way, the choice is yours to make and I hope that you are keeping sustainability in mind as you make that choice.

6 Ways to refresh your annual conference

Posted on 5 Ottobre 201618 Luglio 2017 by Fedra

An annual conference provides the unique opportunity to bond relationships between peers, clients, investors, vendors, and prospective business partners.

It creates a stage where people can come together and reflect on exceptional accomplishments as well as opportunities missed throughout the year, creating a reflective and honest environment.

This atmosphere can act as the perfect catalyst for supercharging your whole company and motivating members to move forward together towards a common objective.

Your annual conference can prove to be productive time well spent if your audience is engaged and people are poised to collaborate. Here are some ways to breathe life into your annual conference:

Change the scenery

Create anticipation for your meeting even before attendees step foot inside the door.

Host your annual conference in a different location from where you do business to give a feeling of a fresh start and unlimited possibilities. For example, if your office setting is typically in an urban industrial area, try hosting your conference at a forested retreat surrounded by wildlife and natural habitat.

A change in scenery can completely alter the way attendees approach issues and transform perceptions.

Plan some functional free time

Try balancing out a lecture-heavy agenda by adding other non-traditional activities to the mix.

Building excursions, recreation opportunities and friendly competitions into the schedule provides an outlet for creative thinking, thus giving attendees the chance to regroup and fully engage during traditional work sessions.

Sample activities can be as simple as furnishing a bike for each attendee to explore a nearby trail system, or simply providing interactive maps for attendees to discover must-see places throughout the host city.

Get to know your peers

With so many great minds in one place, try to make it easier for people to reach out to one another and start meaningful conversations. Ask attendees to fill out a “nametag” that includes not only a name but also lists the one accomplishment he or she is most proud of for the year, or a question he or she is hoping to have answered by the end of the conference.

This is a great way to get individuals interacting to share similar accomplishments and goals.

Break from the classic break

Sitting stationary for long periods of time is not good for the mind or the body.

Intermittent breaks allow attendees to move around and shake off stiff limbs, clear heads, and seek refuge after a morning filled with strong coffee and bran muffins. Take coveted break time to a whole new level by inviting in special relaxation and movement experts to help loosen the tension.

A few easy yoga moves in the fresh air will get people bending and stretching to increase blood flow and brain function, while a visiting chair massage specialist can ease the aches of sitting all day and give attendees a chance to temporarily zone out so they are less likely to do so in the middle of the session.

Interactive food fare

Food relaxes the atmosphere and helps sustain positive energy levels throughout a conference. Instead of opting for the regular ol’ soda and sandwiches theme, change it up a bit for a new spin on snacking.

Rather than one generic buffet, offer diverse lunch stations with different types of cuisine available in each area. There can be an Italian-themed create-your-own-pasta station, a sushi rolling area, or a station offering food distinct to the area in which you are hosting your conference.

Change the furniture

At one time, banquet chairs in meeting rooms were replaced by ergonomic seating. Now ergonomic seating is being replaced by bean bag chairs, overstuffed couches and “living room” areas where groups can meet and talk in a less formal and more comfortable venue.

Whether it’s incorporating aromas to energize the room, or requesting fitness balls and free weights for breaks at association events, the smallest ideas can breathe life into your traditional conference.

Utilize some of these tricks during your next conference for a brand-new approach to the old way of doing business. They will help foster great ideas to propel your business into the future.