Tag: event planning

How LinkedIn Helps You Event Plan

How LinkedIn Helps You Event Plan

While there certainly are ways to use LinkedIn for events, it has a less viral nature than Facebook, Twitter, Pinterest and Instagram. And it takes a much more intentional focus to make it work for you. That being said, LinkedIn is an incredibly powerful tool 

How To Accelerate Sustainability In Events

How To Accelerate Sustainability In Events

Sustainability needs to be embedded into business models: it is a catalyst for innovation and a driver for profit. It is an opportunity for businesses, society and the planet. With live events increasingly becoming part of many brands content marketing strategies, it makes sense that 

Free vs Paid Events

Free vs Paid Events

Free vs. paid events is an ongoing debate in our industry. For example, TED and the Web Summit are very expensive events and content is available online for free, often live streamed, both by event organisers and attendees. The audience is still ready to pay 

9 Ways For A More Sustainable Event

9 Ways For A More Sustainable Event

There are many reasons why running an event using sustainable event principles is good for business. Many of our clients choose to have their event produced, managed and implemented through sustainable event principles because it reinforces the key messages of their event, and/or demonstrates their vision and commitment to sustainability. Other clients are happy 

How To Use Lighting Creatively

How To Use Lighting Creatively

Lighting is an important element to consider when planning special events and ceremonies. Lighting can be colorful or white, static or dynamic, focused or fill a room. And it can be serve a host of purposes, such as setting the mood and creating a distinct 

How To Organize A Fundraising Event

How To Organize A Fundraising Event

Fundraising events are a popular form of fundraising.  While they can be great money makers for an organization, they can also be time consuming and expensive.  The success of events depends on careful planning. To help you ensure that your fundraising event is a winner, 

Vegetarian and Vegan Catering for Events

Vegetarian and Vegan Catering for Events

In 2010, a report released by the United Nations Environment Programme encouraged a global shift to a more plant-based diet in order to combat the environmental effects of consuming animal products. Event planners can also do their part by including more vegetarian and vegan options 

5 Items Your Email Sign-Up Form Needs

5 Items Your Email Sign-Up Form Needs

Why do people unsubscribe from your email? While there are a number of possible reasons, many can likely be traced to unmet expectations. The content doesn’t interest me. They send too much email. The experience was not personalized. So, how can you align subscriber expectations 

How To Plan Seating Arrangements [infographic]

How To Plan Seating Arrangements [infographic]

So you have found the perfect venue for your next event, now you need to start to think about the room layout and in particular the seating style for your audience. As discussed before, the communication factor on any event is critical. Whether you are 

How to Make Your Event Paperwork Paperless

How to Make Your Event Paperwork Paperless

If you’ve ever had to send event paperwork to attendees, you already know the pain that comes along with managing a ton of documents. Papers get lost or misfiled. Attendees forget to complete an important field or don’t write legibly. Thankfully, modern event organizing technology